If you’re creating an ecommerce website in 2023, it’s important to include certain features that will give your customers a great experience. Here are some of the must-have features:
- Homepage with home product list: Your homepage should be visually appealing and easy to navigate. It should also include a list of your most popular products.
- Product list page: Your product list page should be well-organized and easy to search. It should also include clear images and descriptions of your products.
- Product detail page: The product detail page should provide detailed information about each product, such as its price, description, images, and reviews.
- Master searching: Your website should have a powerful search function that allows customers to find products by keyword, category, or price.
- Menu for category and subcategory: Your website should have a clear and easy-to-use menu that allows customers to browse your products by category and subcategory.
- Show related page: You should show related products on individual product pages. This will help customers discover complementary items and increase their average order value.
- Order creation: Your website should have a simple and easy-to-use order creation process.
- Cart management: Your website should have a cart management system that allows customers to easily add, remove, and modify items in their cart.
- Checkout process: Your checkout process should be secure and easy to use. It should also accept a variety of payment methods.
- Order confirmation page: Your website should have an order confirmation page that includes order details and a thank you message.
- Payment gateway integration: You should integrate a reliable payment gateway into your website to securely process online payments.
- Inventory product management: You should have a system for managing your product inventory. This will help you to ensure that you have the products that customers want in stock.
- Send email confirmation: You should automatically send email confirmations to customers when they make a purchase.
- Customer sign-in: You should allow customers to sign in to your website to track their orders and save their preferences.
- Mobile responsiveness: Your website should be mobile-friendly so that customers can shop from their phones and tablets.
Innovative additions to your ecommerce website in 2023
In addition to the must-have features, there are a few innovative additions that you can add to your ecommerce website in 2023. These features can help you to stay ahead of the curve and provide your customers with a more personalized and engaging shopping experience.
- Personalization: You can use personalization to recommend products to customers based on their interests and purchase history. This can help you to increase sales and improve customer satisfaction.
- Social commerce integration: You can integrate your website with social media platforms so that customers can purchase products directly from your social media pages. This can help you to reach a wider audience and increase sales.
- Live chat or chatbot: You can offer live chat or chatbot support to customers who have questions or need help. This can help you to provide excellent customer service and improve the overall shopping experience.
- User reviews and ratings: You can allow customers to leave reviews and ratings for products. This can help other customers make informed decisions about their purchases.
- Advanced search filters: You can offer advanced search filters, such as price ranges, colors, sizes, and more. This can help customers find the products they’re looking for more easily.
- Wishlist and save for later: You can allow customers to create wishlists and save products for future purchase. This can help customers to keep track of the products they’re interested in and to come back to them later.
- Multi-language and currency support: You can offer your website in multiple languages and currencies. This can help you to reach a global audience and increase sales.
- Abandoned cart recovery: You can send automated reminders to customers who have abandoned their carts. This can help you to recover sales and increase customer satisfaction.
- User generated content: You can allow customers to upload images, videos, and reviews of products they’ve purchased. This can help you to create a more engaging and interactive shopping experience.
- Integration with AI and AR: You can integrate AI and AR features into your website to offer virtual try-ons, sizing recommendations, and personalized shopping experiences.
By incorporating these features into your ecommerce website, you can create a more customer-centric experience that will help you to stay ahead of the competition in 2023 and beyond.
Also Read: Website Development To Drive Next level Outcomes
Must-have features for your ecommerce website in 2023