drip campaigns Archives -

Mastering Relationship Email Marketing: What It Is and How to Use It Effectively

By ednetworksPosted on May 8, 2025Posted in TechnologyTagged drip campaigns, email campaigns, email personalization, in email marketing, relationship email marketing, subscriber engagement, what is a relationship emailNo Comments

To build real relationships with subscribers in the cutthroat digital world of today, organizations need to move beyond generic advertising campaigns. Many marketers wonder, What is a relationship email in email marketing? but are unaware that it’s more about building trust and enduring engagement than it is about making quick sales. Relationship emails are reliable […]

How to Master Triggered Emails for Maximum Engagement and Conversion

By ednetworksPosted on April 29, 2025Posted in TechnologyTagged behavioral triggers, drip campaigns, email automation, email segmentation, personalization, triggered emails, triggered emails marketing cloud, types of triggered emails

In a time when customers want immediate, tailored communications, triggered emails are becoming an essential part of contemporary marketing tactics. Compared to generic newsletters, these automated communications, which are delivered in response to certain subscriber activities or lifecycle events, have greater open rates and conversion rates. They provide the appropriate message at the appropriate moment, […]